Around the world, companies and organizations are seriously experimenting with gamification.
Gamification, despite its name, is a serious business opportunity and risk. It may be the “secret sauce” to unlocking value for the organization.
The target audience of gamification can be any defined group of stakeholders (customers, employees or the Web collective).
Today, the world creates 2.5 quintillion bytes of new data – everyday! 90% of the world’s data has been created in the last two years alone. In this mountain of data (both structured and unstructured), there is gold to be found. Companies must acquire the right tools and processes to separate the dirt from the gold efficiently.