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BBVA Innovation Center
BBVA is implementing open innovation models, in order to overcome existing limitations in organizations and attract the best talent. Consequently, it is creating a knowledge network around the Innovation Centers, such as those in Madrid (Spain) and Bogota (Colombia), which are the areas where the BBVA Group's most disruptive projects are being carried out. Innovation Centers play an essential role in the digital transformation that is underway in BBVA today. The Group is relying on ecosystems for innovation and talent worldwide, with the aim of fostering a culture of collaboration with entrepreneurs, startups and developers. A community of innovation in which new ideas are one of the mainstay of its growth.